Programmatic guaranteed deals offer a unique opportunity for advertisers and publishers to secure premium ad inventory in a more direct and controlled manner. During this course, we'll cover the fundamentals of programmatic guaranteed deals for advertisers.
By the end of the course, you’ll be able to:
- Identify when to use programmatic guaranteed deals.
- Recognize the benefits of programmatic guaranteed deals for advertisers.
- Use our guidelines and best practice to create programmatic guaranteed deals.